Ladies Home Journal June 1945-Home Decorating

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For your perusal, some mid century modern home decorating and design from the June  1945 issue of Ladies Home Journal.  The image below is from an ad  for Armstrong linoleum floors.  It is a redesign of a sun porch turned music room.  Notice how they had the linoleum cut to form a pattern reminiscent of a musical note.

I pretty much love everything about this room, from the black ceilings, to the bamboo trim, wrap around sofas ,  leopard pillows and ottoman .  The ad says the room is “modern, suave and restful” which is a perfect description. But what about those strange ear lamps?  Not sure I’m crazy about body parts used as decorative accents.

Sun porch turned music room-1945

Sun porch turned music room-1945

A scale model of a home design by architectural visionary Frank Lloyd Wright.   He named the design Opus 497, which supposedly indicated the amount of works he had produced up until that time.

From the Ladies Home Journal article. “The world’s most distinguished architect designs a crystal house, for town or country, which can have far reaching effects on future living for all of us.”

“The glass , metal, concrete and brick which its famous architect has indicated for its construction are not only available anywhere, at any normal time and basically inexpensive, but as Wright remarks “they make the house fireproof, verminproof, and pretty near foolproof.” However, it is Wright’s manipulation of these four simple accessible materials which gives his house the special kind of livability that carries it way beyond everyday comfort and convenience.”

Here is a view of the outside of the house with a picture of its layout above.

Opus 497-Frank Lloyd Wright house design

Opus 497-Frank Lloyd Wright house design

And here are pictures of the interior living/dining areas. As you can see, Mr. Wright was a fan of bringing the outside indoors by extensive use of glass to provide sweeping views, and also by the installation of indoor gardens.

Frank Lloyd Wright Opus 497 home design-dining area

Frank Lloyd Wright Opus 497 home design-dining area

Frank Lloyd Wright Opus 497 home design-living area

Frank Lloyd Wright Opus 497 home design-living area

There is an actual Opus 497 house that he built  that was owned by Lowell and Agnes Walter. It was donated and is now managed by the Iowa Department of Natural Resources.  You can read more about this amazing house in this article.

Next up- Food and recipes from 1945. Hint-it ain’t pretty!

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4 thoughts on “Ladies Home Journal June 1945-Home Decorating

  1. It’s interesting- the photos of the Corbett house and the Wright house were actually taken from models built for the magazine specifically for producing full-color photographs. If you look closely at the interior shots of the Wright house, you can tell that they are not real.

    The Museum of Modern Art in New York did an exhibition on these models in 1945 to show possibilities for the “postwar house”. They exhibited the actual models. Thank you so much for these images- I looked at the exhibition archives but could not figure out how to get access to the full-color magazine articles! Great blog!

  2. I am such a huge fan of geometric shapes and clean lines. These ads still seem so very modern even in todays trends. A truly ideal living space for me! Thanks for sharing I love the pics!

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